Key Metrics
Member Analytics
- Daily/Weekly/Monthly active users
- New joins vs leaves
- Member retention rate
- Growth velocity
Message Analytics
- Messages per day/hour
- Average message length
- Media vs text ratio
- Reply rate
Activity Heatmap
- Peak activity hours
- Day-of-week patterns
- Timezone distribution
- Seasonal trends
Engagement Metrics
- Unique participants
- Conversation depth
- Response time
- Lurker ratio
Dashboard Overview
Features
Why Analytics Matter
- Identify trends - See what content resonates and when your community is most active.
- Measure growth - Track progress over time and set data-driven goals.
- Spot problems early - Declining engagement or increasing spam? Catch it before it becomes a crisis.
- Prove ROI - Show stakeholders concrete numbers on community health and growth.
Questions your dashboard answers
Top-contributor rankings and the leaderboard show exactly who drives conversations — your future moderators are already on that list.
Activity heatmaps show when your group is alive by hour and day — pick announcement times from data, not guesses.
Moderation statistics show how many bans, mutes and deletions happened and when — so you see the load your admins and the bot carry.
Member statistics and historical trends chart growth over weeks and months — including how each spike behaved afterwards.
How the metrics are gathered and read
Analytics aggregates the events already flowing through your group into figures you can act on. Member metrics track active users by day, week and month, joins against leaves, retention and growth velocity; message metrics cover volume, average length, media-to-text ratio and reply rate; an activity heatmap surfaces peak hours, day-of-week and timezone patterns. Spam statistics tie back to what the detection pipeline caught. The dashboard updates in real time and holds ninety-plus days of history, with custom date ranges, comparison periods and CSV or JSON export so the numbers can leave the tool and go into a report.
The point is deciding from data rather than a hunch — you can see which content resonates, when your community is actually awake, and whether engagement is quietly sliding before it becomes a visible problem. Watching spam statistics alongside member churn tells you whether a moderation change helped or overreached. What analytics deliberately does not do is judge intent: it counts and trends behaviour, it does not read minds, so a spike could be a genuine event or an incoming raid — the heatmap tells you something changed, and the moderation log tells you what it was. Scheduled reports and API access on Pro let the figures feed whatever you already use.
Frequently asked questions
What metrics does Telm track?
Member growth and churn, message activity by hour and day, most active members, spam blocked over time, moderation actions, and the share of decisions handled automatically — including appeal outcomes.
Can I export the data?
Yes. Dashboards are built for day-to-day use, and the underlying data can be exported for your own reporting — useful for sponsor decks and community reviews.
Does analytics respect member privacy?
Analytics is aggregated for insight, not surveillance: it shows trends and activity patterns your group already generates. Data is stored securely and never sold or shared.
Where teams use this
Real community types where this feature does the heavy lifting.
Professional moderation for company groups and client communities. Strong protection with detailed audit logs.
Protect your fan base from scammers impersonating you. Build a safe space for your community to connect.
Create a safe learning environment. Filter inappropriate content and keep discussions on-topic and productive.
Related Features
Explore more ways Telm can help your community